In 1993, Universal Studios Hollywood partnered with the Baywatch television series, starring David Hasselhoff, for a cross-promotional campaign. About Baywatch is an American drama television series centered on a team of lifeguards who patrol the beaches of Los Angeles County, California, and later, Hawaii. The show starred David Hasselhoff and was created by Michael Berk, Douglas Schwartz, and Gregory J. Bonann, who also served as executive producers throughout its 11-season run. Blending action and drama, the series followed the professional duties and personal lives of its characters, portrayed by a rotating ensemble cast that included Pamela Anderson, Alexandra Paul, Gregory Alan Williams, Jeremy Jackson, Parker Stevenson, David Chokachi, Billy Warlock, Erika Eleniak, David Charvet, Yasmine Bleeth, and Nicole Eggert. Initially canceled after one season on NBC, Baywatch found new life in syndication and eventually became the most-watched television show in the world, attracting mo...