PBR is ELECTRIC ⚡️, and there’s nothing quite like experiencing it live. We caught up with Mo Brings Plenty, Director of Team Culture for the @Arizona Ridge Riders, as he shared what makes PBR different from other sports and what it’s like to watch these incredible athletes compete. In just 10 days, the action takes over @Desert Diamond Arena for Arizona Ridge Rider Days. Come experience the energy of @PBR live! 🤠🐂