Smarties are not to be taken lightly! First launched in 1882 under a different name - Chocolate Beans - Smarties have since acquired a huge following! And for good reason: they are colorful, light and oh so delicious! The Smarties brand was brought into Nestlé's fold in 1988 when Nestlé acquired Rowntree. . Want to find out more about Nestlé's history? We have curated the very best of our nest museum’s collection and brought it online. Join our digital tour and watch Nestlé’s history unfold over two centuries marked by scientific breakthroughs, social progress and innovation. You might be surprised! . . . #innovation #tour #history #museum #360tour #smarties #chocolate #dyk