Welcome to Episode 6 of #humanfriday. Today we present Beat Weinmann, Personal Commerce. After 25 years in the industry, Beat knows both how to sell a watch and how to manufacture one. With “reachable and personal,” as his mantra, he patiently guides clients and partners to find the right watches while building long-term relationships. In the midst of a pandemic Chronoswiss is growing. What is the secret? First of all you must make a good product that is not the same like the competition. A good example of this is the tourbillon we release today: a unique regulator design, eye-catching colours, and handmade guilloché. Second, we must be accessible and give individually tailored service with quick responses. Ideally within 24 hours – regardless if they are interested in buying a watch from a retailer, from our web shop, or from our atelier in Lucerne. Last but not least, we must also ask the right questions. By doing this you form a personal relationship and understands what the per...