To say the least, this is an exciting game-changer!🏈 It is the first time any streaming service has its audience measured by Nielsen's TV measurement services. During the three-year deal, their measurement encompasses all TNF broadcasts, pre-season games, and in-game activities. This is a step that will transform the way brands measure their audience data!📈 . . . #agency #tnf #football #nfl #media #socialmedia #marketing #nielsen #stellaragency #news