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@whitesox
The goal was a rebrand, the outcome was iconic. Fueled by hip-hop, the Sox ball cap is now a staple of music and fashion history.   COMING SOON: Fitted in Black | @NewEraCap #HipHop50 t.co/8zTFYK2cxU
Posted on Twitter at 8/11/2023, 2:00:07 PM

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  • hiphop50
  • whitesox
  • fittedinblack
  • icecube