we're over here thriving on the bright side besties 🔆🌷✨ now let's break down our brand values 💄Pro Artistry Formulas: Product curated by makeup pros in Los Angeles, for high pigment payoff & epic wear 💋 🌿Vegan Formulas: Settling isn't in our vocab... we're comitted to being free from animal derived products 🧸 🐾Cruelty Free: We've been 100% cruelty free since our founding in 1999, we've never tested on animals! PETA certified since 2015 💅 🌎Proud Diversity For All: We stand with those who have been under-represented in beauty. Our platforms are dedicated to celebrating artistry in all forms! 🫂 🖱️No Makeup Retouching: Editing pics?! Never! What you see is what you get. We celebrate the real you!✨ #BRIGHTSIDE #nyxprofessionalmakeup #nyxcosmetics #veganformula #crueltyfree #prouddiversityforall #nomakeupretouching #proartistryformulas