Downtown Memphis’ historic #DermonBuilding is being turned into a Holiday Inn Express. A win for adaptive reuse and an “L” for Memphis’ ongoing struggle to land a large, full-service hotel. “Just because you add more rooms doesn’t mean you make demand grow,” said hospitality consultant Chuck Pinkowski of Pinkowski and Co. Tap the 🔗 memphisnews bio to read more from Neil Strebig. #MemphisDevelopment #DowntownMemphis