Big day today, as the AZSuperBowl Host Committee announced that Super Bowl LVII generated $1.3 billion total economic activity for Arizona, with $726.1 million total contribution to the state’s gross domestic product (GDP)! The results were determined by an independent study conducted by the L. William Seidman Research Institute at W.P. Carey School of Business at arizonastateuniversity. #SBLVII 🏈 #SB57 🌵 #Arizona