"The idea of White Desert occurred when we were doing a traverse of the whole continent of Antarctica. It was a 2000-mile traverse. It was hard, it was cold, and we were stuck in a tent. And during that time, we came up with this wonderful dream of luxury accommodation and amazing food in the heart of this remote region. We dreamt up this whole experience while we were in this really uncomfortable place. And we just thought, wouldn't it be extraordinary for other people to see the interior of Antarctica? Normally you can only come via a cruise ship and just touch the peninsula and the icebergs. What we wanted to show people is what explorers and a few scientists got to see, which is the deep interior of Antarctica, which is staggeringly beautiful, almost never seen. And that is what we wanted to do - to create this camp in this super wild place where 'normal' people could come in relative luxury and experience the transformative impact of the Last Continent." - Patrick Woodhead, C...