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What’s your best pitching horror story? Here’s mine… One day I was in a Pilates class and I spotted the editor of a famous British magazine in the front row. Yes, I thought. They would be a good logo to add to my sticker collection on my website! The class was fun! I was pumped. Now was my chance. Sod blasting emails that never get read! Let’s jump the queue. So at the end of the class I walked over and introduced myself. And then I went for the killer line: “I believe you may be the editor of Harper’s Bazaar. I’d love to ask you for your advice on something if I may.” She looked at me, a little stunned and then smiled. I’m the editor of Elle NOT Harper’s Bazaar. And then I remembered. F**k. The Harper’s Bazaar editor was at least 10, maybe 15 years older than the lady standing in front of me. Sh*t. Sh*t. Sh*t. They both sported similar short haircuts but that was about it. Needless to say I never got my business featured into Elle or indeed Harper’s Bazaar. What...

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