Professional Golf Organization

LIV Golf

Photo Editor

Jacob Stone

Photographer

Charles Laberge

The International Series

HSBC Sport

Crushers GC

Mike Stobe

Torque GC

Scott_Taetsch

jon ferrey

nicklaham

LIV Golf Team

Legion XIII

Pedro Salado

4Aces Golf Club

Chris Trotman

Production Company

Fresh Tape Media

Director

Jared Kleinstein

Sponsor

hsbc

Producer

Regan Alsup

Videographer

Mikey Berlfein

Post Production Supervisor

AJ Oscarson

Video Editor

Alex Fiero

Mateo Villalba

VaynerMedia

Sift

Bryson DeChambeau

Phil Mickelson

Jon Rahm Rodriguez

Dustin Johnson

joaconiemann

bubba watson

Harold Varner III

Calvin Johnson Jr.

RangeGoatsGC

Kevin Na

Ian Poulter

Graeme McDowell

Smash Golf Club

Birdies Indy

cameronsmithgolf

Panini America

Ripper GC

Bryan Bros Golf

neuemotion

FOX Sports

Talor Gooch

Indianapolis Colts

Salesforce

Stephen Skaar

Frank B. Lawler

Tommy Johnson

Oliver Hampson

Simon Bull

Kally

Jason Zone Fisher

stephen skaar

Ashton Bosse

Anthony Yepez

Matt Faraci

Eva Hallman

Javier Aguiar

JC Ruiz Photography

Cole Wilton

Daniel Mogg

Pat Perez

AJ Salas

Robbie Boyles

Fireballs GC

Gabby Bryan

Huffvisuals

Patrick Reed

Jacob Clouse

HyFlyers GC

Oli Hackl

Ethan Briggs

Robby Berger

Lucas Herbert

Lauren Sopourn

Hudson Swafford

Grant Horvat Golf

Bennett Patterson

Tyrrell Hatton

Evan

Impa Kasanganay

Rick Shiels PGA

Isaac Apon

Adrian Meronk

Phil Mickelson and the HyFlyers

Join our team!  By applying, you will be added to the prospects list.

Prospects

Social Media Manager

**Social Media Specialist – YouTube**

**Location:** New York, NY (Hybrid)

**Reports to:** Director, Social Media

**Overview**

LIV Golf is seeking a creative and data-driven Social Media Specialist with a focus on YouTube to join our growing digital team. This role will manage day-to-day publishing, optimization, and growth strategy for LIV Golf’s YouTube presence, helping us expand global awareness, engage fans, and create content that drives both storytelling and viewership.

The ideal candidate is passionate about YouTube culture, understands platform trends and algorithms, and can create content that resonates with both core golf fans and new audiences.

 

**Key Responsibilities**

**Content Creation and Publishing**

* Edit, publish, and optimize daily video content for YouTube and YouTube Shorts.
* Work with LIV Studios and external creators to transform raw footage into engaging, platform-native content.
* Create custom thumbnails, titles, and metadata that maximize click-through and retention.
* Manage content scheduling, playlists, and channel organization for maximum watch time.

**Growth and Optimization**

* Monitor YouTube analytics to track views, impressions, engagement, retention, and subscriber growth.
* Run A/B tests on thumbnails, titles, and content formats to improve performance.
* Stay up-to-date on YouTube trends, algorithm changes, and best practices, applying them to LIV Golf content.

 

**Storytelling and Campaigns**

* Support league and player storytelling by packaging highlights, behind-the-scenes content, documentaries, and creator collaborations into compelling YouTube formats.
* Collaborate with the Social and Marketing teams on series such as The Duels, No Bad Lies, and LIV Films, ensuring consistency in brand voice and creative execution.
* Build playlists and long-form content strategies that increase session time and channel stickiness.

**Cross-Functional Collaboration**

* Work closely with Sponsorship to integrate branded content and deliverables.
* Coordinate with Events, Comms, and Influencer teams to amplify tentpole moments and campaigns.
* Ensure alignment with overall LIV Golf social strategy across Instagram, TikTok, X, and Facebook.

**Analytics and Reporting**

* Provide weekly and monthly reporting on YouTube performance to the Social team and leadership.
* Identify content trends and audience insights that inform future creative direction.
* Use data to recommend new formats, posting cadence, and content strategies.

**Qualifications**

* 2–4 years of experience managing YouTube or video-first social channels for a sports, entertainment, or media brand.
* Strong video editing skills (Adobe Premiere, Final Cut, or equivalent).
* Familiarity with YouTube Studio, Creator Studio, and social publishing tools.
* Creative eye for storytelling, thumbnail design, and metadata optimization.
* Ability to balance creative instincts with data-driven decision-making.
* Passion for golf, sports, or lifestyle content preferred.
* Strong communication, organizational, and project management skills.

Social Media Specialist - YouTube

LIV Golf, (aka @livgolf_league), is a professional golf organization. With 5k posts, LIV Golf has over 416m views and 25m likes. LIV Golf has collaborated with top companies and creatives like VaynerMedia, Bryson DeChambeau, Crushers GC, Phil Mickelson, Stephen Skaar, Frank B. Lawler, Tommy Johnson, and Jacob Stone. 

LIV Golf's posts on Gondola

LIV Golf

@livgolf_league

Welcome to #LIVGolf League. 12 teams. 48 players. 54 holes. No cuts. Shotgun start. Next event: DC, May 26-28

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