Professional Golf Organization

LIV Golf

Social Media Manager

Hope Brown

Video Editor

Photo Editor

Jacob Stone

Photographer

Charles Laberge

The International Series

HSBC Sport

Crushers GC

Mike Stobe

Torque GC

Scott_Taetsch

jon ferrey

nicklaham

LIV Golf Team

Legion XIII

Pedro Salado

4Aces Golf Club

Chris Trotman

Production Company

Fresh Tape Media

Director

Jared Kleinstein

Sponsor

HSBC

Producer

Regan Alsup

Videographer

Mikey Berlfein

Post Production Supervisor

AJ Oscarson

Alex Fiero

Mateo Villalba

VaynerMedia

Sift

Bryson DeChambeau

Phil Mickelson

Jon Rahm Rodriguez

Dustin Johnson

Calvin Johnson Jr.

bubba watson

joaconiemann

Harold Varner III

rangegoatsgc

Kevin Na

Ian Poulter

Graeme McDowell

Smash Golf Club

Birdies Indy

Cameron Smith

FOX Sports

Talor Gooch

Ripper GC

Salesforce

Lucas Herbert

Bryan Bros Golf

neuemotion

Indianapolis Colts

Panini America

Stephen Skaar

Frank B. Lawler

Tommy Johnson

Oliver Hampson

Simon Bull

Kally

Jason Zone Fisher

stephen skaar

Ashton Bosse

Anthony Yepez

Eva Hallman

Matt Faraci

Javier Aguiar

JC Ruiz Photography

Pat Perez

Cole Wilton

Daniel Mogg

AJ Salas

Huffvisuals

Patrick Reed

Fireballs GC

Oli Hackl

Jacob Clouse

HyFlyers GC

Robbie Boyles

Gabby Bryan

Bennett Patterson

Hudson Swafford

Lauren Sopourn

Robby Berger

Rick Shiels PGA

Phil Mickelson and the HyFlyers

Grant Horvat Golf

Ethan Briggs

Adrian Meronk

Evan

Isaac Apon

Impa Kasanganay

Tyrrell Hatton

Join our team!  By applying, you will be added to the prospects list.

Prospects

**Social Media Specialist – YouTube**

**Location:** New York, NY (Hybrid)

**Reports to:** Director, Social Media

**Overview**

LIV Golf is seeking a creative and data-driven Social Media Specialist with a focus on YouTube to join our growing digital team. This role will manage day-to-day publishing, optimization, and growth strategy for LIV Golf’s YouTube presence, helping us expand global awareness, engage fans, and create content that drives both storytelling and viewership.

The ideal candidate is passionate about YouTube culture, understands platform trends and algorithms, and can create content that resonates with both core golf fans and new audiences.

 

**Key Responsibilities**

**Content Creation and Publishing**

* Edit, publish, and optimize daily video content for YouTube and YouTube Shorts.
* Work with LIV Studios and external creators to transform raw footage into engaging, platform-native content.
* Create custom thumbnails, titles, and metadata that maximize click-through and retention.
* Manage content scheduling, playlists, and channel organization for maximum watch time.

**Growth and Optimization**

* Monitor YouTube analytics to track views, impressions, engagement, retention, and subscriber growth.
* Run A/B tests on thumbnails, titles, and content formats to improve performance.
* Stay up-to-date on YouTube trends, algorithm changes, and best practices, applying them to LIV Golf content.

 

**Storytelling and Campaigns**

* Support league and player storytelling by packaging highlights, behind-the-scenes content, documentaries, and creator collaborations into compelling YouTube formats.
* Collaborate with the Social and Marketing teams on series such as The Duels, No Bad Lies, and LIV Films, ensuring consistency in brand voice and creative execution.
* Build playlists and long-form content strategies that increase session time and channel stickiness.

**Cross-Functional Collaboration**

* Work closely with Sponsorship to integrate branded content and deliverables.
* Coordinate with Events, Comms, and Influencer teams to amplify tentpole moments and campaigns.
* Ensure alignment with overall LIV Golf social strategy across Instagram, TikTok, X, and Facebook.

**Analytics and Reporting**

* Provide weekly and monthly reporting on YouTube performance to the Social team and leadership.
* Identify content trends and audience insights that inform future creative direction.
* Use data to recommend new formats, posting cadence, and content strategies.

**Qualifications**

* 2–4 years of experience managing YouTube or video-first social channels for a sports, entertainment, or media brand.
* Strong video editing skills (Adobe Premiere, Final Cut, or equivalent).
* Familiarity with YouTube Studio, Creator Studio, and social publishing tools.
* Creative eye for storytelling, thumbnail design, and metadata optimization.
* Ability to balance creative instincts with data-driven decision-making.
* Passion for golf, sports, or lifestyle content preferred.
* Strong communication, organizational, and project management skills.

Social Media Specialist - YouTube

LIV Golf, (aka @livgolf_league), is a professional golf organization. With 4k posts, LIV Golf has over 348m views and 20m likes. LIV Golf has collaborated with top companies and creatives like VaynerMedia, Bryson DeChambeau, Crushers GC, Stephen Skaar, Frank B. Lawler, Tommy Johnson, and Jacob Stone. 

LIV Golf's posts on Gondola

LIV Golf

@livgolf_league

Welcome to #LIVGolf League. 12 teams. 48 players. 54 holes. No cuts. Shotgun start. Next event: DC, May 26-28

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