VaynerMedia

Bryson DeChambeau

LIV Golf

Phil Mickelson

Crushers GC

Jon Rahm Rodriguez

bubba watson

Harold Varner III

Calvin Johnson Jr.

joaconiemann

Smash Golf Club

FOX Sports

Salesforce

Bryan Bros Golf

Panini America

cameronsmithgolf

neuemotion

RangeGoatsGC

Torque GC

Kevin Na

Ripper GC

Steve Skaar

Frank B. Lawler

Oliver Hampson

Kally

stephen skaar

Jason Zone Fisher

Matt Faraci

Anthony Yepez

Javier Aguiar

Cole Wilton

AJ Salas

Huffvisuals

Fireballs GC

Oli Hackl

Pat Perez

HyFlyers GC

Robbie Boyles

Gabby Bryan

Impa Kasanganay

Bennett Patterson

Lauren Sopourn

Rick Shiels PGA

Dustin Johnson

Phil Mickelson and the HyFlyers

Ethan Briggs

Adrian Meronk

Lucas Herbert

Patrick Reed

Professional Golf Organization

Join our team!  By applying, you will be added to the prospects list.

Prospects

Social Media Manager

**Overview**

LIV Golf is seeking a highly creative and trend-savvy **Social Media Specialist – Vertical Content** to join our growing social team. This role will focus on developing, editing, and publishing vertical-first content for TikTok, Instagram Reels, YouTube Shorts, and emerging vertical platforms. The ideal candidate is fluent in internet culture, thrives in fast-paced environments, and knows how to turn raw footage into engaging, thumb-stopping moments.

This role will be critical in helping LIV Golf grow its global fanbase, reach younger audiences, and drive both cultural relevance and business impact.

 

**Key Responsibilities**

 

**Content Creation and Publishing**

* Lead daily creation and editing of vertical-first short-form content for TikTok, Reels, Shorts, Snapchat, and other emerging channels.
* Capture and package behind-the-scenes, player lifestyle, and golf action into platform-native formats.
* Write engaging captions and select trending sounds, music, and creative elements to maximize discoverability.
* Manage day-to-day publishing schedule and live coverage during tournaments and tentpole events.

 

**Trendspotting and Innovation**

* Constantly track cultural trends, memes, audio, and editing styles across TikTok, Reels, and Shorts.
* Proactively pitch and execute creative concepts that insert LIV Golf into broader cultural conversations.
* Test new content formats, tools, and creative approaches to drive growth.

 

**Collaboration**

* Work closely with the league social team, videographers, and editors to source raw footage and adapt it into vertical-first content.
* Partner with influencer and creator teams to integrate co-branded content across platforms.
* Support Sponsorship, Marketing, and Events teams with vertical assets for campaigns and partnerships.

 

**Analytics and Optimization**

* Monitor daily and weekly performance across vertical channels.
* Identify trends in watch time, retention, and engagement to optimize future content.
* Share insights and recommendations with the broader social and marketing team.

 

**Qualifications**

* 2–4 years of social media experience, with a strong focus on TikTok, Instagram Reels, and YouTube Shorts.
* Skilled in vertical video editing (Adobe Premiere, CapCut, Final Cut, or equivalent).
* Strong eye for storytelling, pacing, and content that resonates with younger audiences.
* Ability to thrive in fast-paced environments with tight deadlines and live-event coverage.
* Knowledge of social analytics and ability to translate data into creative decisions.
* Passion for sports, entertainment, and digital culture. Golf knowledge is a plus.

Social Media Specialist - Vertical Content

**Social Media Specialist – YouTube**

**Location:** New York, NY (Hybrid)

**Reports to:** Director, Social Media

**Overview**

LIV Golf is seeking a creative and data-driven Social Media Specialist with a focus on YouTube to join our growing digital team. This role will manage day-to-day publishing, optimization, and growth strategy for LIV Golf’s YouTube presence, helping us expand global awareness, engage fans, and create content that drives both storytelling and viewership.

The ideal candidate is passionate about YouTube culture, understands platform trends and algorithms, and can create content that resonates with both core golf fans and new audiences.

 

**Key Responsibilities**

**Content Creation and Publishing**

* Edit, publish, and optimize daily video content for YouTube and YouTube Shorts.
* Work with LIV Studios and external creators to transform raw footage into engaging, platform-native content.
* Create custom thumbnails, titles, and metadata that maximize click-through and retention.
* Manage content scheduling, playlists, and channel organization for maximum watch time.

**Growth and Optimization**

* Monitor YouTube analytics to track views, impressions, engagement, retention, and subscriber growth.
* Run A/B tests on thumbnails, titles, and content formats to improve performance.
* Stay up-to-date on YouTube trends, algorithm changes, and best practices, applying them to LIV Golf content.

 

**Storytelling and Campaigns**

* Support league and player storytelling by packaging highlights, behind-the-scenes content, documentaries, and creator collaborations into compelling YouTube formats.
* Collaborate with the Social and Marketing teams on series such as The Duels, No Bad Lies, and LIV Films, ensuring consistency in brand voice and creative execution.
* Build playlists and long-form content strategies that increase session time and channel stickiness.

**Cross-Functional Collaboration**

* Work closely with Sponsorship to integrate branded content and deliverables.
* Coordinate with Events, Comms, and Influencer teams to amplify tentpole moments and campaigns.
* Ensure alignment with overall LIV Golf social strategy across Instagram, TikTok, X, and Facebook.

**Analytics and Reporting**

* Provide weekly and monthly reporting on YouTube performance to the Social team and leadership.
* Identify content trends and audience insights that inform future creative direction.
* Use data to recommend new formats, posting cadence, and content strategies.

**Qualifications**

* 2–4 years of experience managing YouTube or video-first social channels for a sports, entertainment, or media brand.
* Strong video editing skills (Adobe Premiere, Final Cut, or equivalent).
* Familiarity with YouTube Studio, Creator Studio, and social publishing tools.
* Creative eye for storytelling, thumbnail design, and metadata optimization.
* Ability to balance creative instincts with data-driven decision-making.
* Passion for golf, sports, or lifestyle content preferred.
* Strong communication, organizational, and project management skills.

Social Media Specialist - YouTube

We’re looking for a sharp, fast-moving iPhone content creator to help capture real-time video moments during the LIV Golf Season. If you have a great eye, a steady hand, and know how to tell a story through your lens, this is for you.

For this role you will be capturing vertical and horizontal video clips of live game action, fans & arena excitement, and game day integrations & performances.

LIV Live Content Correspondent Test

LIV Golf, (aka @livgolf_league), is a professional golf organization. With 443 posts, LIV Golf has over 115m views and 4m likes. LIV Golf has also worked as a sports league. LIV Golf has collaborated with top companies and creatives like VaynerMedia, Bryson DeChambeau, Crushers GC, LIV Golf, Phil Mickelson, LIV Golf, Jon Rahm Rodriguez, bubba watson, and Harold Varner III. 

LIV Golf's posts on Gondola

LIV Golf

@livgolf_league

Welcome to #LIVGolf League. 12 teams. 48 players. 54 holes. No cuts. Shotgun start. Next event: DC, May 26-28

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