VaynerMedia

Sift

Bryson DeChambeau

Phil Mickelson

Crushers GC

Jon Rahm Rodriguez

Dustin Johnson

bubba watson

Joaquin Niemann

HSBC

Harold Varner III

Fresh Tape Media

Calvin Johnson Jr.

Legion XIII

Kevin Na

Ian Poulter

RangeGoatsGC

Birdies Indy

Smash Golf Club

Graeme McDowell

Fireballs GC

Salesforce

FOX Sports

Talor Gooch

Panini America

Ripper GC

Cameron Smith

Torque GC

Lucas Herbert

Bryan Bros Golf

neuemotion

Indianapolis Colts

Stephen Skaar

Frank B. Lawler

Tommy Johnson

Oliver Hampson

Payton Peterson

Simon Bull

Kally

Jacob Stone

Jason Zone Fisher

stephen skaar

Ashton Bosse

Anthony Yepez

Matt Faraci

Eva Hallman

Javier Aguiar

JC Ruiz Photography

jon ferrey

Mateo Villalba

Charles Laberge

Cole Wilton

Regan Alsup

Pat Perez

Daniel Mogg

nicklaham

AJ Salas

Scott_Taetsch

Hope Brown

Patrick Reed

Alex Fiero

Oli Hackl

Jacob Clouse

HyFlyers GC

Robbie Boyles

Gabby Bryan

AJ Oscarson

Jared Kleinstein

Mike Stobe

Mikey Berlfein

Huffvisuals

Hudson Swafford

Lauren Sopourn

Robby Berger

Phil Mickelson and the HyFlyers

Rick Shiels PGA

Ethan Briggs

Pedro Salado

Grant Horvat Golf

Adrian Meronk

Chris Trotman

Isaac Apon

Impa Kasanganay

Tyrrell Hatton

Evan

Bennett Patterson

Professional Golf Organization

LIV Golf

Join our team!  By applying, you will be added to the prospects list.

Prospects

Social Media Manager

**Social Media Specialist – YouTube**

**Location:** New York, NY (Hybrid)

**Reports to:** Director, Social Media

**Overview**

LIV Golf is seeking a creative and data-driven Social Media Specialist with a focus on YouTube to join our growing digital team. This role will manage day-to-day publishing, optimization, and growth strategy for LIV Golf’s YouTube presence, helping us expand global awareness, engage fans, and create content that drives both storytelling and viewership.

The ideal candidate is passionate about YouTube culture, understands platform trends and algorithms, and can create content that resonates with both core golf fans and new audiences.

 

**Key Responsibilities**

**Content Creation and Publishing**

* Edit, publish, and optimize daily video content for YouTube and YouTube Shorts.
* Work with LIV Studios and external creators to transform raw footage into engaging, platform-native content.
* Create custom thumbnails, titles, and metadata that maximize click-through and retention.
* Manage content scheduling, playlists, and channel organization for maximum watch time.

**Growth and Optimization**

* Monitor YouTube analytics to track views, impressions, engagement, retention, and subscriber growth.
* Run A/B tests on thumbnails, titles, and content formats to improve performance.
* Stay up-to-date on YouTube trends, algorithm changes, and best practices, applying them to LIV Golf content.

 

**Storytelling and Campaigns**

* Support league and player storytelling by packaging highlights, behind-the-scenes content, documentaries, and creator collaborations into compelling YouTube formats.
* Collaborate with the Social and Marketing teams on series such as The Duels, No Bad Lies, and LIV Films, ensuring consistency in brand voice and creative execution.
* Build playlists and long-form content strategies that increase session time and channel stickiness.

**Cross-Functional Collaboration**

* Work closely with Sponsorship to integrate branded content and deliverables.
* Coordinate with Events, Comms, and Influencer teams to amplify tentpole moments and campaigns.
* Ensure alignment with overall LIV Golf social strategy across Instagram, TikTok, X, and Facebook.

**Analytics and Reporting**

* Provide weekly and monthly reporting on YouTube performance to the Social team and leadership.
* Identify content trends and audience insights that inform future creative direction.
* Use data to recommend new formats, posting cadence, and content strategies.

**Qualifications**

* 2–4 years of experience managing YouTube or video-first social channels for a sports, entertainment, or media brand.
* Strong video editing skills (Adobe Premiere, Final Cut, or equivalent).
* Familiarity with YouTube Studio, Creator Studio, and social publishing tools.
* Creative eye for storytelling, thumbnail design, and metadata optimization.
* Ability to balance creative instincts with data-driven decision-making.
* Passion for golf, sports, or lifestyle content preferred.
* Strong communication, organizational, and project management skills.

Social Media Specialist - YouTube

LIV Golf, (aka @livgolf_league), is a professional golf organization with work spanning sports, golf, and professional golf. With 14k posts, LIV Golf has over 1b views and 66m likes. LIV Golf has also been credited as international professional golf tour, producer, and client. LIV Golf has collaborated with top companies and creatives like VaynerMedia, Bryson DeChambeau, Crushers GC, Stephen Skaar, Frank B. Lawler, Tommy Johnson, Jacob Stone, and Jason Zone Fisher. 

LIV Golf's posts on Gondola

LIV Golf

@livgolf_league

Welcome to #LIVGolf League. 12 teams. 48 players. 54 holes. No cuts. Shotgun start. Next event: DC, May 26-28

Top Collaborators

You Might Also Like