On it's 75th anniversary, NASCAR is broadening it's appeal and appealing to a wider, more diverse audience. Our challenge in making this ad was to capture the history and excitement of NASCAR, show off the merch of some if its biggest names, and do it in a way that would appeal to a new generation of fans. Client: NASCAR Credits Creative Director: Greg Walter NASCAR Creative Director: Pat Stage Visual Design: Ian Mork Animation: Ian Mork, Greg Walter, Sarah Schmidt, Ian Ballantyne Audio Mixing: Matt Felten Color Grader: Mike Herrst Producer: Lexi Morgan