Less than two weeks from concept to the TikTok Creator Summit! So much credit to Elliot Grossman & Sara Maccaferri for QBing this initiative! This activation wouldn't have been possible without your leadership, flexibility and trust in our team! Shout out to the merchandising team at Hilton who literally moved heaven (skincare) and earth (Coca-Cola products) across the globe just for us. We appreciate you so much Caroline Wicker, Jim Zakar, Erika M., Carmen, Heather, William Aepelbacher, & Maria Ferrese! Of course, big ups to taste-maker Gary Orellana who KNEW matcha would be a hot commodity! & finally, HUMUNGO props to our Fresh Tape Media squad, but especially Regan Alsup, Ethan Blitz, Bianca Ricci, & AJ Oscarson who made sure everyone on site got to enjoy a little Hilton hospitality during their stay at the TikTok Creator Summit!