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Major League Baseball is looking for a passionate YouTube expert to lead our rapidly expanding YouTube original content operation. As our Director, YouTube Original Programming, you will oversee creative direction for all original content series on the platform.

The ideal candidate has 10+ years of experience and a proven track record of growing brands and channels in the YouTube space. You will work with a cross-functional team of strategists, editors, and platform specialists to create content that helps new audiences fall in love with baseball and gives fans more reasons to cheer and engage.

Responsibilities



* Set the overall creative direction for original content series
* Bring a deep expertise in YouTube-specific content creation, algorithms, and analytics, and use that expertise to shape and evolve our creative process
* Partner with a team of editors to develop new content series and refine existing series
* Develop creative best practices that sets a creative standard for the platform - editing style, cadence, filming style, music etc.
* Be obsessive with performance and optimization, with an emphasis on iterative improvements from one video to the next
* When appropriate, serve as an on-channel host to provide a consistent voice and give the channel a personality
* Partner with Social Production, Influencer, and MLB Network teams to bring additional creative firepower to the channels



Qualifications & Skills



* 10+ years experience in video and content production
* 10+ years experience of managing creative teams
* 5+ years experience making sports and/ or entertainment content
* Ability to submit a portfolio that demonstrates outstanding quality of past work
* Working knowledge of the technical aspects of the video production process including shooting, lighting, sound, and editing
* Experience with Adobe Creative Cloud – especially Premiere, After Effects, and Photoshop
* A perspective on what makes baseball special
* Experience producing Spanish language content is a plus



**Salary Range:** $110,000 - $135,000 (Base Salary) + Bonus

As a candidate for this position, your salary and related aspects of compensation will be contingent upon your work experience, education, skills, and any other factors MLB considers relevant to the hiring decision. In addition to your salary, MLB believes in providing a competitive compensation and benefits package for its employees.

Top MLB Perks & Benefits



* Competitive Benefits Package
* Company 401K Contribution
* Paid Time Off and Holidays
* Paid Parental Leave
* Access to Free Tickets to Baseball Games & MLB.TV
* Discounts at MLB Store | MLBShop.com
* Employee Assistance Programs (EAP)
* Onsite/Online Training & Development Programs
* Tuition Reimbursement
* Disability Benefits (short term and long term)
* Life and Accidental Death Insurance
* Pet Insurance



Why MLB?

Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the major leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.

California Residents: Please see our California Recruitment Privacy Policy for more details.

Colorado Residents: Colorado based applicants may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Applicants requiring a reasonable accommodation for any part of the application and hiring process, please email us at accommodations@mlb.com. Requests received for non-disability related issues, such as following up on an application, will not receive a response.

Director, Youtube Original Programming

Join our team!  By applying, you will be added to the prospects list.

Prospects

Major League Baseball is looking for a Design Lead to oversee the development and execution of applied brand design across MLB’s key visual identity systems. This role will serve as a Design Lead for brand development, working closely with the Brand Strategy and Event Leads to ensure clarity, consistency, and cohesion across all MLB design outputs. 

**Responsibilities**

* Overseeing how brand guidelines and style guides are translated across real-world applications
* Managing high-level projects with a focus on consistency, quality, and clarity
* Partnering with the Brand Strategy Lead to help evolve and expand brand toolkits
* Providing design direction and quality control across production-ready assets
* Support the expansion and consistency of MLB branding by liaising with key partners — including Broadcast, Consumer Products, and other internal and external stakeholders using official league marks.

*Foster cross-functional collaboration to ensure our brand lives across platforms with integrity and impact. This includes:*

* Working closely with fellow Design Leads across Brand Strategy and Events to deliver unified solutions
* Mentoring and managing Senior Designers and freelancers
* Collaborating with Digital, Social, International, and Partnership teams on asset development and rollout
* Building our brands with a focus on brand guidelines and usability
* Supporting design implementation for major sponsorships, media campaigns, and partner activations

*Drive brand development across physical and digital channels. This includes:*

* Executing brand touchpoints from large-scale activations to digital graphics and signage
* Refining in-market and event materials to ensure they reflect brand intent and league vision
* Creating clear design systems that scale from campaign concept to venue implementation

*Champion team-wide collaboration and shared ownership of creative output. This includes:*

* Working closely with project management and production leads to keep timelines and priorities aligned
* Monitor and guide the application of MLB brand assets across platforms
* Supporting the growth of team members through feedback, delegation, and design critique
* Contributing to Global Design process evolution and upholding a positive, collaborative culture

**Qualifications & Skills**

* Bachelor’s degree in Graphic Design, Visual Communication, or a related field
* Minimum 8 years of experience in branding, graphic design, or visual identity systems, with 2+ years in a leadership role
* Experience leading creative teams or mentoring junior talent
* Deep understanding of how brand systems scale across physical, digital, and experiential platforms
* Strong portfolio showcasing identity systems, brand development, and campaign execution
* Proficiency in Adobe Creative Suite and presentation software (Google Slides, PowerPoint)
* Experience working in or adjacent to professional sports, particularly at the league or agency level
* Strong interpersonal skills, attention to detail, and comfort working in a fast-paced environment
* A passion for sports culture and a commitment to collaborative creative leadership

**Salary Range:** $105,000 - $120,000 (Base Salary) + Bonus 

As a candidate for this position, your salary and related aspects of compensation will be contingent upon your work experience, education, skills, and any other factors MLB considers relevant to the hiring decision. In addition to your salary, MLB believes in providing a competitive compensation and benefits package for its employees.

**Top MLB Perks & Benefits:**

* Competitive Benefits Package
* Company 401K Contribution
* Paid Time Off and Holidays
* Paid Parental Leave
* Access to Free Tickets to Baseball Games & MLB.TV
* Discounts at MLB Store | MLBShop.com
* Employee Assistance Programs (EAP)
* Onsite/Online Training & Development Programs
* Tuition Reimbursement
* Disability Benefits (short term and long term)
* Life and Accidental Death Insurance
* Pet Insurance

**Why MLB?**

Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the major leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.

MLB is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

California Residents: Please see our California Recruitment Privacy Policy for more details.

Colorado Residents: Colorado based applicants may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Applicants requiring a reasonable accommodation for any part of the application and hiring process, please email us at accommodations@mlb.com. Requests received for non-disability related issues, such as following up on an application, will not receive a response.

Design Lead

MLB, (aka @mlb), is a professional baseball league. With 26k posts, MLB has over 3b views and 629m likes. MLB has collaborated with top companies and creatives like MLB LiveContentTeam, Campbell Dunn, Maria Trizzino, Mooney, Alyssa Howell, dshirey, William Wilson, and Nicole Vasquez. 

MLB's posts on Gondola

MLB

@mlb

Top Collaborators

MLB, (aka @mlb), is a professional baseball league. With 26k posts, MLB has over 3b views and 629m likes. MLB has collaborated with top companies and creatives like MLB LiveContentTeam, Campbell Dunn, Maria Trizzino, Mooney, Alyssa Howell, dshirey, William Wilson, and Nicole Vasquez.

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